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Renpure,
Plant-based Beauty

INSIGHT:
Anything a chemical can do, a plant can do better.

IDEA:
Plant-based beauty.

CREDITS:
Chief Creative Officer: Brock Davis
Group Creative Director: Alex Dubrovsky
Writer: Kelly Hering, Kristi Battarbee
Designer: Rachael Kemp, Andrew Hickok, Shealah Cocherell

OUTCOME:
Branding, videos,  social content, packaging design.

 

Renpure doesn't believe in beauty clichés, harsh chemicals or paying $20 for a bottle of shampoo, ever. They just believe in (mostly) natural haircare products that work. Their goal is to replace synthetic ingredients without compromising performance. And as soon as they find a natural replacement, they'll use it. It’s just the right thing to do.

So whether your hair needs shine or moisture or body or just plain health, the Renpure family has a product with all of nature’s benefits and none of the b.s.

 

Plant-based beauty videos


Plant-based beauty photoshoot

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Did You Know / Video series


Branding and packaging design

 
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